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Expert Editorial Tips for Writers

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Ask a Book Editor: How to Title Your Book

Whether you write fiction or nonfiction, titling your book can feel:

Easy (“I’ve known the perfect title since Day One.”)

Challenging (“There’s a working title but it doesn’t feel quite right yet.”)

SUPER HARD (“Kill me now—this is impossible.”)

For most, it falls between challenging and hands-up despair. Why do these few words create such turmoil when you’re able to otherwise craft entire books? It’s because a title is the work’s most hardworking calling card.

And while a bad cover may turn off a prospective buyer/reader, a bad title can bury your book.

No wonder it feels like a lot of pressure.

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